“Every Company is a Media Company”

“Every company is a media company” is a phrase that has become increasingly popular in recent years. This statement refers to the idea that in today’s digital age, every business, regardless of its size or industry, has the ability and the...

How to get the first 10 clients?

At one point I had to ask myself, how do I get my first 10 clients? When you start a company, you are automatically behind in marketing unless you are exceptionally lucky. Here is the advice many may not like. When you start your business, you are a salesman. Not a...